Momentum: Driving faster growth for SME leaders who demand more from their data

Momentum is the fixed-price data strategy and roadmapping solution for ambitious SME leaders who want to accelerate growth through more intelligent insights and streamlined operations.

Your current situation:

Your data landscape has served you well, but now it’s struggling to meet demand.

To sustain growth, the entire business needs to make faster, more insightful decisions, backed by a highly streamlined operational core.

But this presents a problem. Your business has disconnected islands of data that struggle to communicate together and deliver the advanced workflows and automation required for more intelligent insights and optimal service delivery.

The business can’t depend on spreadsheets and manual processes to scale the next phase of growth.

Without a leadership strategy for data-driven change, the administrative bottleneck and legacy debt of your current data approach will continue to be a barrier to growth.  

Creating Opportunity for Growth:

You’ve worked hard to create a solution-to-market fit, but in terms of your data – “what got you here, won’t get you there”.

The good news is that with an effective data strategy and clearly defined roadmap, you can create a launchpad for shifting data away from an ‘administrative headache’ to a profit-creating asset:

  • Streamlined data workflows deliver fast, intelligent services that delight customers
  • High-quality data and leaner processes cuts admin and operational waste
  • Sophisticated analytics reveals deeper insights for a competitive edge
  • Timely reporting empowers smarter and faster decisions

Better data means better business.


The Solution: Momentum

Momentum delivers the right data strategy and roadmap for transitioning your company from a world of ‘Excel hell’ and clunky operations to a streamlined, data-driven business.

Momentum achieves this by delivering:
  • Clear Roadmap: A high level 18–24-month strategic roadmap across people, process & tech as the bridge between current Excel hell to your modern, optimised data driven business.
  • Achievable MVP: A detailed, costed MVP 3-month project recommendation to bring clarity on the best next step to deliver value within 90 days.
  • Viable Use Cases: Guidance on the most viable use cases, specific to your circumstances & goals; to unlock untapped growth
  • Appropriate Technology: Certainty on right fit technology choices for your business now, & in the future as you scale
  • Required Resources: Clarity on resourcing requirements & structure for your future fast growth data driven business
  • Aligned Culture: Direction on how to align business processes & culture with desired data success


Momentum delivers the clarity and confidence your leadership team needs to move forward and become ‘data-driven’ in a pragmatic, profit-focused manner.

Momentum In Practice

Watch the video clip opposite from a recent presentation to learn how Ammonite could execute this in practice in your organisation.

The goal of Momentum is to find creative ways to streamline core services and extract deeper insights, by enhancing your existing data assets and infrastructure – in weeks, not months.

Here at Ammonite, we are highly skilled in adopting fast, iterative improvements to the way your business exploits data, but without inflicting disruption and upheaval on busy teams.

For an initial conversation, please click the ‘Click Here’ button or fill in the Enquiry Form below.

The choice of technology is important. But there’s a strong tendency to view data as a technology buying exercise. It’s easy to see why. The data industry is constantly bombarding you with new tools … promising to automate & revolutionise your business.

But your business really needs to understand what it’s trying to achieve and how … before it starts choosing tech. Technology is just the enabler to make it happen once you know that.

Ammonite is agnostic as far as working with technology is concerned. In our experience, 75% of the time you would and should end up building on your current systems … so if you’re already working with Microsoft applications then something like Azure, Data Factory and PowerBI might be appropriate choice for instance.

Also, whilst there are differences, that we can advise on, between the tech stacks associated with Microsoft, Google or AWS and the rest, they are not enough to base your decisions on before you know what business challenges you want solving. Honestly, if your 1st question is “what technology should we use”, you’re barking up the wrong tree.

For us, the beginning of the process starts with getting the stakeholders to agree what questions they really want answers to about their business to make them more successful. This builds the foundations for everything else that follows, and defines the parameters for all future data led activities.

This can take the form of 1:1 interviews or facilitated group workshops with senior stakeholders from across the business to share & debate ideas of how data can make their lives easier, help them make better, faster decisions,  … and help them to build trust in their data.

The initial review with stakeholders, IT and domain experts to build out your data strategy and roadmap, including a high-level plan for an MVP, will take us 5-15 days, over a 2-6 week period, depending on the size of your organisation and the number of relevant stakeholders we talk to.

From there our team will build a targeted MVP in c60-90 days.

The initial strategic review, report and MVP roadmap will cost between c£10k-£20k depending on the size of your organisation and the number of relevant stakeholders we talk to.